about us

LifeSure has been selected as the national provider for the FDA approved home automatic external defibrillator (AED) based on our exceptional program services. Our physicians combined experience in cardiology care brings an expertise to the LifeSure Patient AED Support Program. We provide AED instruction to patients and their caregivers at physician offices, hospital bedsides, or meet them conveniently in their homes. And we work with your insurance companies to coordinate funding.


Matthew Penson, MD. - CFO & Board of Directors

Dr. Matthew Penson is a board member and the Chief Financial Officer of LifeSure. He is a board certified pediatrician who is passionate about the care of children. Bringing the best care to a vulnerable population has driven Dr. Penson to become a strong advocate for children’s home cardiology care. Dr. Penson works with childrens’ hospitals across the nation to educate medical personnel about the advantages of home AED care.

Doctor of Medicine, University of Florida College of Medicine; pediatric residency, Shands Children’s Hospital, University of Florida.

Board Certified, Pediatrics
Fellow American Academy of Pediatrics


Lon Rosen, Board of Directors

Lon Rosen has 17 years of experience in emergency resuscitation and teaches Advanced Cardiac Life Support to surgeons, doctors, and nurses all over the United States. His experiences in emergency medical care and resuscitation measures have made him an accomplished emergency care education provider. His work has garnered attention from numerous news, radio, and television media outlets.

Mr. Rosen is an authorized spokesperson for the American Heart Association, and is often asked to speak about CPR and AED applications in emergency care. As the parent of a Congenital Heart Defect child, he has personal knowledge of the obstacles inherent to cardiac conditions and the importance of adequate care and readily available lifesaving technology.

Mr. Rosen has a profound understanding of why AEDs are medically necessary for those who suffer with certain heart conditions and the peace of mind CPR and AEDs provide those families. Closely involved in charitable causes, Mr. Rosen advocates for heart health, resuscitative care, sudden cardiac arrest awareness, and family oriented events.